When you think of tough, the world of wrestling might come to mind. Like your world of wrestling with your trash bags each day and of course professional wrestler John Cena, who’s back in the Hefty! Hefty! Hefty! Campaign! And this time, he’s starring with a very special guest … his Mom! She’s definitely a formidable opponent and knows that the other wimpy trash bag brands stand no chance whatsoever against Hefty® Ultra Strong™ trash bags.